Development and delivery of software for the gambling industry plays a particularly important role in the development of a young online casino. Why? In fact, everything is rather simple. The market offers many ready-made solutions that allow you to speed up the start of the project, but at the same time, the quality of the product is not always able to satisfy consumer demand. The fact is that the visual part, the quality of sound and animation, as well as the motivating marketing component of the product, mildly speaking, suffer from defects, bugs and the ordinary laziness of most developers.
Full understanding of such a fine product as software based solutions enables us to rely solely on trusted companies. Inbet collaborates with well-known European and Asian brands, whose project counter has long crossed the threshold of one thousand successful online casino games that work successfully and generate profits for hundreds of successful projects. Such eminent companies are included into the ranking of our favorites:
- Arrow’s Age
As we have already found out, successful software based solutions have to satisfy completely the expectations of players, improving their customer experience and brand loyalty. You know, checking out the software for the gambling business is fairly simple today, we will share with you several options for checking the relevance of software for your consumer accountants.
Test No. 1: Personal check
This point is maximally easy. All you need to do is:
- To check the quality and simplicity of the interface
Try to determine how user-friendly this interface is for common user and how likely he/she will be able to leave the product.
- To check the sound quality in headphones and speaker system.
That’s it, your client is capricious and will not stay long where the sound quality is inferior to Mario and, even more, to play without sound at all
- To check the quality of the animation on several monitors with different diagonal
Just so, the different diagonals of the monitor display the gameplay in different ways, choose the most common types of diagonals and check the animation for sagging. Ideally, if you do not see sagging and color changes, everything will be okay. If you see a frame rate of less than 30 FPS – think about product optimization.
- To check page loading speed.
According to statistics, 80% of users leave a web page if its download speed exceeds 4 seconds. This trend also extends to the gambling business, so, get ready for optimization if you want to see good statistics and a good revenue.
Test No. 2: Analytics
- To ask platform developers to tag your resource correctly using Google Tag Manager and connect Google Analytics and Facebook Pixel.
This will not only help you get the most important information about working promotion channels, but also show you the exact portrait of your active target audience with a pleasant bonus, in the form of a customer experience card and the exact time spent in a particular product. The more time a user spends, for example, in one slot, the more relevant he is. It is not difficult to calculate the average time spent in the relevant product. And then just use these numbers as a reference and adjust them to new softtware.